Seattle Real Estate Case Study
Just Sold | 17.65% Above Asking Price
4108 37th Ave S #A, Seattle Wa 98118
Asking Price $425,000
Sales Price $500,008
Situation | Objective
Our client contacted us to run analysis on renting their home versus selling it. We carefully presented both sides of the argument and the client decided to rent and build equity. We found them a home to purchase and ultimately, they decided to put the home on Craigslist. After a few months of trying to rent, we were given the opportunity to Sell the home. After a thoughtful analysis, we agreed to a price of $425,000.
Marketing and Sales Strategy
If you have read about our marketing strategies before, you would have known that we customize a unique sales and marketing strategy for each one of our listings. In this case, we knew we had to appeal to millennial buyers who would LOVE the opportunity to be close to light rail for an easy commute to work. We customized a marketing strategy and moved forward with staging and professional photos.
We successfully procured 6 offers for our client. During the first week on market we had to think and act quickly as another home with more square footage and an extra bedroom hit the market just 4 blocks away. We adjusted our review date and were able to reach buyers who were not successful in bidding on the competing property. This allowed us to attract more interest and offers on our home. Through multiple rounds of negotiation, we were able to drive the price up to nearly 18% above the asking price.
Want to hear more about this sale? We would love the opportunity to help you or someone in your life looking to buy or sell real estate.